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Cold Calls, Email and VM Stats

by | Feb 5, 2016 | Uncategorized

Here are some unique stats that may help Sales Professionals in the the constant quest to build a healthy funnel and land consistent deals. Remember efiiciency and consistency are key ingredients in the sales game.

1. Email opens increase after 12 p.m., with the most active period being between 2 p.m. and 5 p.m. (MailChimp)
2. Tuesday emails have the highest open rate compared to other weekdays. (Experian)
3. 33% of email recipients open emails based on subject line alone. (Convince and Convert)
4. Subject lines with more than 3 words experience a drop in open rate by over 60%. (ContactMonkey)
5. Personalized emails including the recipient’s first name in the subject line have higher open rates. (Retention Science)
6. For B2B companies, subject lines that contained the words “alert” and “breaking” perform well. (Adestra 2013)
7. B2B customers have become desensitized to words such as “reports”, “forecasts”, and “intelligence”. (Adestra 2013)
8. SDRs experienced a 15% growth year-over-year in conversations per account (and across contacts) before passing the qualified opportunity. (AG Salesworks, Outbound Index)
Sales Voicemail Stats
9. The average voicemail response rate is 4.8%. (InsideSales)
10. A team of 50 sales reps leave about 1,277 hours of voicemails per month. (RingDNA)
11. 15% of every sales reps’ time simply leaving voicemails. (RingLead)
12. The optimal voicemail message is between 8 and 14 seconds. (The Sales Hunter)
13. 80% of calls go to voicemail, and 90% of first time voicemails are never returned. (RingLead)

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